Monday, July 13, 2009

Online Shopping Versus Catalog Shopping

Here at outerbankscountrystore.com everyone always asks us, "How can it possibly be that your products are of such high quality, but you sell them at such a low price?" In fact, many of our customers have emailed us to let us know that they were very pleasantly surprised, upon receiving their items, at the excellent quality of our home decor.

Well, there are many reasons why we can offer such an incredible value to our customers. One main reason is that we do not have a print catalog. We are an environmentally conscious company that is entirely run online. Not only are we saving trees and energy costs, but this greatly reduces our overhead. Most consumers will be surprised to know that when you purchase a high priced home decor item, you are not always paying for the highest quality, but you are simply paying for that company's high overhead, such as catalog printing. It is extremely expensive to put out a paper catalog every month or even quarterly. These companies pass that cost on to you, the customer, sometimes at a 400% markup on their merchandise. You're led to think that you're receiving a "free" catalog in the mail, but you are most certainly paying for it every time you buy something from that company. Not only do we do our part here at Outer Banks Country Store by reducing the sheer volume of paper catalogs that get thrown away each year, but you'll find that we also use recycled packaging materials as often as we can.

Now take into consideration other forms of advertising as well, such as television, radio and other print media such as newspapers & magazines. Outer Banks Country Store does not advertise anywhere but on the web. We strictly rely on word of mouth and repeat business, and let our products speak for themselves. Again, we're using up less resources and reducing our overhead, which is why we can pass that savings on to you.

We have always believed that beautiful home furnishings and art should be available to, and affordable for everyone! That has always been our simple mission. We don't like to gouge our customers. Especially in today's economic environment, we have a mutual understanding and respect between us and our customers. We don't take them for granted and we truly appreciate the business of each and every customer. Add to that our friendly, down-home customer service and our old fashioned, honest values in the way we do business, and you'll understand why our customers return again and again for all of their home decor & gift giving needs!

Here at outerbankscountrystore.com we are continually striving to bring you new and exciting country primitive and shabby cottage, quality home decor, at a price that fits every budget. Add us to your favorites and keep checking back to see what's new. And remember, please tell your friends about us!

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